About the Client
Based in Kilmore Quay, Wexford, Hardware & Marine Supplies serves commercial fishing crews, leisure sailors and everyday tradespeople with chandlery, safety equipment and general hardware, with nationwide delivery across Ireland. We built a store big enough to hold their entire specialist inventory without losing anyone in it.
The Challenge
Few retailers span both commercial fishing gear and general household hardware — the site needed a navigation structure sophisticated enough to handle hundreds of highly specific product types, from EPIRBs to garden paint, without becoming impossible to search.
The Solution
We built a deeply categorised Shopify store — Marine Chandlery, Commercial Fishing, Safety Equipment, Fixtures & Fittings, and General Hardware among others — so specialist trade buyers and casual customers alike can drill down to exactly what they need in a few clicks.
The Results
Brand Showcase
What Marine Supplies
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